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WildTangent Introduces New CPI Offering for Game Developers

Rates as low as 25 cents cost per install

SAN FRANCISCO, CA – July 30, 2013 – Today in a series in multiple announcements at Casual Connect USA, WildTangent is pleased to announce an industry disrupting Cost Per Install (CPI) offering for game developers of all sizes. This new CPI offering helps developers take advantage of WildTangent’s patented technology distribution and rapid mobile growth.

Building on its global distribution, WildTangent’s technology and proprietary BrandBoost ad platform ensures incredible download and completion rates to targeted users in a non-incentivized, opt-in manner.

“This is an incredibly compelling offering with CPI as low as 25 cents,” said Sean Vanderdasson, senior vice president at WildTangent. “The timing for this offering is right. We’ve solved the frustrating and expensive problems with inefficient and untargeted app distribution, and we have the technology and resources to help developers get their games to the right players.”

If you are a game developer who is dissatisfied with current CPI or are looking for a qualified audience, please contact Lindsay Dover (lindsay.dover@wildtangent.com) or David Worle (david.worle@wildtangent.com) as soon as possible for additional details. WildTangent will be exhibiting at Casual Connect USA in San Francisco, July 30-August 1, 2013. For more information, please visit the WildTangent booth at P10.

About WildTangent

WildTangent is a worldwide cross-device games company focused on the distribution and monetization of mobile, social and online games. WildTangent Games is a games service offering thousands of premium games to consumers with WildTangent’s patented technology. Consumers receive free in-game items as well as free play of premium games courtesy of brand advertisers. In addition, consumers can rent games for a fraction of the retail price, with 100% of rental going toward ownership, or buy them outright. WildTangent Media is a mobile and digital advertising platform that connects brands with a highly engaged audience through “value exchange,” where consumers get the rewards they want, instead of interruptions—and where brands make a lasting consumer impression. WildTangent Studios is a mobile-focused game development studio bringing quality games to the mobile platform and developing new games, characters and fun experiences for everyone with a tablet or smartphone.

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